WHY MARKETERS KNOW MORE THAN THEY REALISE

Say you want to search for something online – maybe some New Balance trainers, which, if you’re our CTO, is highly likely. You don’t know all the names of the different styles and aren’t overly fussy about where they come from, but you want size tens, in blue. You’d probably start with Google and your text might say something like, New Balance blue size 10 […]Read More