THE GROWTHINTEL BLOG


NEWS AND VIEWS ON PREDICTIVE MARKETING




Our thoughts on predictive marketing and other technologies for outbound marketers.



RECENT BLOG POSTS

WHICH MARKETING TECHNOLOGY IS RIGHT FOR YOU?

The marketing technology landscape is constantly evolving. 2016, for example, has very much been the year of predictive marketing, with new vendors appearing on an almost weekly basis. But some predictive marketing solutions are more predictive than others […]Read More

THE DATA REVOLUTION

TechCrunch recently published some research on ‘The Data Revolution’ that attempts to understand the ‘datafication’ of Europe’s economy. The research, conducted by European Tech VC Serena Capital, involved the analysis of 3,000 funding rounds from tech companies in the EU over the past two years. From this data, they identified 130 ‘European Data Champions’, including GrowthIntel […]Read More

THE FUTURE OF ACCOUNT BASED MARKETING

B2B Marketing recently published an article on the future of account based marketing. The article was based on interviews conducted with Ricky Abbot from Pulse, Momentum ABM’s Robert Hollier, and GrowthIntel’s very own Tommy Powell.

Here’s Tommy’s interview in full […]Read More